A Guide to Help You Pick the Best Air Purifier for Your Loved Ones

Holidays are around the corner. This is the time of year when people start purchasing gifts for their loved ones. If you are going to purchase an air purifier for someone you love, we have some helpful tips for you. If you want to purchase the best unit, you may be able to use this guide to your advantage. Read on to find out more.

1: Set Your Budget

Just like anything you purchase, make sure you have set your budget first. The price of the unit will vary based on a lot of factors, such as the capacity, filter type, features, and brand of the unit. If you don’t have a flexible budget, we suggest that you go for a product that is available to purchase for less than $300.

2: Consider the Needs of the Recipient

Your next move is to consider the needs of your recipient. If you are going to purchase this unit for everyday use, we suggest that you go for a unit that comes with a HEPA filter. On the other hand, if your loved one has a specific need, we suggest that you consider a specialized unit.

For example, if they are more prone to respiratory issues, such as allergies and infections, we suggest that you get a UV purifier for them. The devices are designed to neutralize viruses and bacteria.

3: Think About the Available Space

Another primary factor is to consider the available space in the office or house of the recipient. For example, if they need a general-purpose unit for a small apartment, you may want to consider a filterless unit.

On the other hand, if they have plenty of free space, you may consider a bigger unit that features a higher airflow rating. These units are powerful enough to cover a large face.

4: Consider Extra Features

Lastly, we suggest that you consider additional features that they will just love. For example, some units come with an indicator that turns on when the filter needs to be replaced. This will allow the user to change the filter so that the device continues to work properly.

So, you may want to consider these features before you place your order. These features may not be important to you, but your friend may just be over the moon.

Long story short, we suggest that you consider these four tips if you are going to purchase a gift for your loved one on these holidays. Since the air is full of pollution during winter days, nothing can make a better gift than an air purifier. Therefore, you should consider these tips before looking for an online or physical store to make your purchase decision.

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Why Couponing Is Important for Digital Marketing?

Let’s look back in the year 1887 when the fate of a brand changed overnight owing to a simple trick – Promotional Deals & Offers. In order to attract customers, Asa Candler the founder of a soft drink brand started distributing hand-written notes that offered the customers a glass of drink at 5 cents and the rest is history. With no time an insignificant carbonated soft drink became the market-dominating drink. Since then, the coupon has become an essential part of marketing to increase conversion rate and average order value.

Why Should Every Business Value Coupons & Offers?

In spite of this, some proprietors are cynical of its constructive use, as they believe promotional offers decrease the price of an item leading to lower revenue or undervalue the service or products. This is factual in the short run, but when you yearn for a stronghold in the market, a coupon is indisputably profitable. Merchants actually ignore 70% of the potential buyers by not proffering online deals, and it was never so true than this age of internet marketing. The rise of Google and other search engines has made it extremely easier to find deals and offers and, customers tend to pull the trigger of the brand that offers the highest discount. Promotional offers extend the budget of the buyers that in a roundabout way persuade them to buy more items.

According to research, 78% of the consumers are somehow influenced to shop a brand that he wouldn’t typically purchase due to an attractive voucher. Almost 68% of customers believe digital coupon has a positive impact on the brand and encourage them to try the product.

Why Should Promotional Coupon Be An Integral Part Of Digital Marketing Campaign?

• Nearly 91% of the loyal shoppers of a brand will look for a coupon before purchasing a product and unavailability of coupon tend to dissuade them. It’s prominent, promotional code has a positive impact on brand loyalty, vouchers bring the brand to a larger number of audiences and opens up a vast untapped market, that means coupon can increase brand loyalty for a larger segment of the users and in the absence of the deals they would have never preferred the merchant’s products at the first place.

• Recapitulating all the points we can say shoppers always want a great deal. If they can’t afford your product in the first place they can’t experience it and if they can’t experience it, the penchant, the affinity for your brand won’t grow. Promote online coupon codes to build positive word of mouth.

• In the age of the internet, people look for a recommendation before purchasing a product in social media platforms, and only brand loyalty encourages customers to leave positive feedback about the brands. 84% of buyers rely on online reviews in so far as personal recommendations. With the growth and immense popularity of instant sharing apps, online directories, social media sites and dedicated product review sites online reviews have become more influential in making a purchase decision. Reviews about your business don’t only impact the customers who are looking for information about the business on online platforms but also consumers who are looking for similar services or products that you offer. Positive online reviews from loyal consumers can bring new leads to your website.

• Website traffic is imperative as the number of visitors amounts to the number of opportunities to welcome new customers. The more traffic towards your website the more scopes you have to generate qualified leads, nurture, solve their problem and sell the service or product, make new clients, build a loyal group of customers and continue to enhance the business.

Nowadays there are several digital tools and platforms are at your disposal to meet customers’ loyalties and attention. Besides that offering tie-up with coupon sites to grow the digital presence of your presence and get hold of a larger group of customers, they are the boons for e-commerce platforms.

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Three Things You Should Do In 2022 To Earn More, Succeed More, And Enjoy More

Impacting thousands of people in the days gone by used to be the special reserve of what used to be called multi-national corporations but today, thanks to the internet, a kid in her mother’s kitchen table can reach thousands if not millions by simply pressing send or publish on her iPhone or laptop. Technology has evened the playing field so you have no excuse if you have not yet joined the information superhighway.

After over 25 years as a banking “professional” I started dabbling online in 2020, thanks to COVID-19 pandemic and what I’ve learned has changed my perspective on how to positive impact more lives, earn more, succeed more and enjoy more. Success, unlike beauty, is not in the eye of the beholder. Success as Jim Rohn says, leaves clues. In this regard I’m only concerned with financial success. When you’re financially successful, it reflects in where you live, the type of car you drive and the causes you support.

To be financially successful, you have to earn by the minute or hour or days not every thirty days (or weekly as in America) as an employee even if you’re the chief executive officer of your organization. The biggest names out there earn by the minute. And when you earn by the minute you can enjoy more, like spending more time with your loved ones, going on vacation together, reading good books and supporting the less privileged.

Here are the three things I would do to earn more, succeed more and enjoy more in 2022 and beyond if you asked for my opinion and willing to pay me to coach you but you can get them here all for free. I believe you already know that you should be operating online, and if you don’t know, put on your running shoes and run helter-skelter in search of who can help you learn that. Having clarified that position, here are the three things you should do:

1. Build Your Audience
In the online world, audience is your customers. If you want to succeed beyond your wildest dreams in 2022 build and grow your audience. Again, if you want to succeed online beyond your wildest dreams in 2022 focus single-mindedly on building your audience. I’m not just talking about audience, I’m talking about customers who are willing to put their hands in their pocket and pay you for impacting their lives.

Building your audience or growing your customer base is something that every man, woman and child aspiring to make it big online should instinctively know but many don’t get it. While it’s obvious to the cognoscenti, it’s not always obvious to the jaded beginner. Rather than jumping mindlessly trying to do a thousand things, do just one thing in 2022 – build your audience.

The more things change, the more they remain the same. From the time of the industrial revolution to the present day, the only way to grow your business remains capturing ever more satisfied customers you can convert to raving fans. No other thing matters. Having customers salivating for what you have to offer is so obvious that gurus like Edward Deming, John Juran, Philip Crosby, Tom Peters and a host of other gurus have pontificated on it and written tens of books for over half a century.

Organizations have responded by setting up Customer Service Departments, installing huge and expensive Customer Relationship Management (CRM) systems and spending millions on training yet nothing much has changed. The more they spend the more their service deteriorates because it’s not about systems but attitude of people towards customers.

So as an online entrepreneur, if you want to succeed sustainably over the long haul move away from saying and get on with doing – focus on building audience and turning them into raving fans by doing everything you can to make their lives better. You can do this by enlightening them on more productive ways to achieve their goals, by sharing your experience how you overcame adversity, by educating them how to set up their money making machine, by sharing expertise how to be more result oriented and by showing them how to do things with more ease through automation.

Some gurus may advice you to begin with a product and not audience. For your online success, know that audience and products are the two sides of the same coin. However, you need just one product to succeed but you need thousands of customers to reach a tipping point. Your product doesn’t have to be great, it doesn’t have to be perfect, it doesn’t have to be excellent from day one. It just has to serve a purpose. It should be able to take your customer from Point A to Point B. You can always come back and tweak it later on as you build momentum. But without audience your product will remain an orphan. So focus on building and growing an audience.

If you do it right, having a product does not even matter because your audience will at some point ask you if you have a product that can solve their problem A, B, or C to offer them. You can then tweak your existing product or build an entirely new one to add more value to their lives. The most successful online gurus like Brendon Burchard, Marie Forleo, Natalie Ellis, Gloria Atanmo to mention a few all know this and it’s not a secret. Indeed, they preach it and if you want to succeed in 2022 and beyond, you’d better listen.

So again, focus on building an audience. Build relationships day and night using all available channels. Be generous because generosity is the number one currency of the internet. Have your perspective. Know that there is nothing people want online that they can’t get through Google, YouTube and other search engines. But they might not have the confidence to try them out and they might not understand the context because there are so many viewpoints. That is where you come in – to provide clarity. Help your Audience build self-confidence and clarity because people are on different points on their life’s journey so what works for Mr. A might not work for Mrs. B. By providing clarity, you position yourself to attract more prospects you can then turn into customer thereby positioning you to earn more, succeed more and enjoy more over the long haul.

2. Earn daily rather than monthly?
While the majority of people earn monthly because they are in paid employment, do you know you can earn daily or by the hour or even by the minute if you knew what to do online? The majority of people who know nothing about online business believe it’s impossible to earn daily, talk less of earning by the hour. They can’t just fathom how that can be done yet there are thousands earning by the minute because they have set up their systems on auto-pilot.

Let’s say you hate earning daily, why not position yourself to earn at least once every five days? By so doing your earning power will go up by a factor of six. And the good news is that you don’t have to know state governor, you need not be “connected”; all you need is a laptop. And more importantly you don’t have to work six times or thirty times harder. It gets even better if you can earn while you sleep. And because you’re not into anything illegal, you can sleep with both of your eyes closed.

If you’re an employee and living in a country like Nigeria, where I reside, you’re earning once every thirty days, and to say the least, you’re cheating yourself. If you’re skeptical about what I’m saying I quite understand. I would have felt the same way when I was working as a lowly paid bank worker. Then I thought I was on top of the world. How wrong I was!

The scales finally fell off my eyes when I left paid employment to try my hands on management consulting, which had always been my dream. The first thing I did was to engage a coach and he showed me various ways I could make a living online. What he showed me exploded my perspective but I was still skeptical because it sounded too good to be true. Despite investing quite a huge sum in training, coaching and website development, I gave up after 12 weeks and went back to knocking doors as a struggling management consultant I was accustomed to because everything looked so complicated.

The decision to go back to my familiar territory set me back over seven years until the COVID-19 pandemic hit in 2020. As millions of people from all over the world, I was locked indoors and I had no choice but revisit what the guru taught me. I applied one simple strategy and it exploded my earnings. Suddenly I became a “guru” in my own necks of the wood. All I had to do was to learn the Basics how to grow my audience, how to use social media the right way, how to build relationships, how to create products and so on. Once I learnt the Basics I realised online business was not as complicated as I thought it was. I wish I knew how to earn daily twenty years ago.

If you’re an employee earning income once every thirty days you can make 2022 your best year ever by learning by the side how you could earn at least once every five days for a start. This calls for an open mindset, curiosity and linking up with a coach to show you how things work online. You must also have the self-confidence to understand that if things don’t work the world will not come to an end.

3. Take Action
The third and final thing you should do to earn more, succeed more and enjoy more is to take action. While this is so self-evident, as humans, we like to remain in our comfort zones, we like to procrastinate, and we don’t like to make a fool of ourselves. Some of us are perfectionists and until we are hundred percent sure we are right; we don’t like to venture on any new endeavours. There are a thousand things that could go wrong if you start a new venture 99.99% of them may never happen. All that is keeping you down is your ego.

So without belabouring the point, take action. A lot of people attend seminars, webinars, read books and even engage coaches but the never lift their finger to do whatever it takes to move the needle in their favour. There are many thing you can do to succeed in any endeavour you engage in but in the center of it all is “You.” You have to learn the tools, techniques, systems, processes, strategies and tactics. While technology is important, it’s an enable and until you focus your mindset to get things moving nothing will happen.

If you want to make 2022 your best year ever and position you to earn more, succeed more, and enjoy more, focus on these three things, build and grow your audience as if your life depended on it because it does, rework your strategies to start earning daily, and better still, hourly, and finally, take action. If you do these three things, you’ll succeed beyond your wildest dreams in 2022 and become the go-to person in your necks of the wood.

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How to Find the Best Insurance Agency

When you need coverage, you should look to your insurance agency to find the right policy. You might not be aware of some of the policies available to you. While you might think your traditional insurance will cover everything, you might be surprised to find out where traditional homeowner’s, rental, medical, and car coverage fall short.

Different Types of Coverage

If you should determine that you need any of these supplemental options, you should check with your insurance agency to find out whether they offer the coverage in question. Not all underwriters offer these policies. You may have to get these supplemental offerings from other agents.

If you have a dog, then you might want to purchase a dog bite or “pet liability” plan. While you might think that your four-legged friend would never harm anyone, there is always a chance that it could happen. According to the Insurance Information Institute, half of all incidents happen on the owner’s property. While homeowner’s liability may cover the medical costs, there can be complications, such as when incidents happen away from home. Having a specific dog bite policy will handle any unforeseen problems.

Those who live in coastal areas will want to get flood insurance. This protects your belongings from damage due to floods. What most homeowners don’t realize is that traditional homeowner’s plans do not cover this damage. That is why it is important to purchase these policies separately.

Burial coverage gives your surviving family members money to pay the cost of your funeral and burial. The cost is nominal, totaling only a few dollars a week or month. This policy is not often sold through a traditional insurance agency. You will either have to go to a broker or purchase from a funeral home.

Personal electronic equipment policies give you more protection than the standard homeowner’s plan. A traditional plan does not cover damage caused by installation errors. These programs offer repair or replacement of electronics such as computers, stereos, and televisions.

If you have valuable items like jewelry or high-end electronics, then you want to have supplemental coverage. While your homeowners plan does cover some items in the event of fire or theft, it does not cover everything.

Some businesses offer their full-time employees short-term disability. However, if your company is not one of those groups, you should look into having short-term disability added. Medical plans will help to cover bills from doctors and hospitals, but it will not help to cover normal monthly bills that can pile up if you have to miss work. While not all short-term disability programs are the same, it is something you should check into to ensure that you don’t fall behind on your bills.

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Why a Bipartisan Approach to Disaster Recovery Does Not Work

Christchurch, New Zealand 2016. I still live in a city where truths so often do not make it through the gridlocked gauntlet of publishing. I live in a city where so much of what should be being discussed is not being discussed. I live in a city where the politicians who are supposed to be speaking for the people seem to have lost their voices. I live in a city where many are still suffering while most sit back and watch. I still feel anger, disappointment and frustration that after five years the government is silent, the media is silent, the regulators are silent and in the main so is the affected population.

I watch and wait as ‘Christchurch’ has become the on-going saga about an unprecedented catastrophe, with an affected population largely left to wallow in its own misery. After years of being involved in Christchurch what emerges is a story of a very sorry state of affairs, a story of incompetence, dishonesty, professional vested interests, cynical corporate greed and government complicity and self-service.

On top of that we have an insurance industry left to its own devices, an industry in dire need of reform. The industry has done and continues to do all it can to maximise its profits by delaying settlement of claims, causing policyholder abuse in the process. While insurance companies are in the business of making money, they cannot be considered ‘just normal businesses’.

They have special fiduciary duties requiring them to protect their customers both in statute and case law.

Paramount amongst those duties are the duties to act fairly and in good faith. The regulators in New Zealand have chosen to be blind to the events taking place here. And simply because the government entered into an agreement as part of its negotiations with insurers it should not be the population of Canterbury that pays the price for its own failures.

There are those who would have us believe that political collaboration is a necessary foundation for dealing with a natural disaster, but the experience over the last five and a half years has shown that a ‘bipartisan’ approach does not work!

Labour leader, Mr Shearer pledged that Labour would “… do everything in our power to bring the issues to the attention of Parliament. But I do believe we need to look at a way we can have a bipartisan approach on this.

We do need a government/opposition united approach.” And “as a result of that, I think we do need to be sitting down with the Government and looking at a bipartisan approach to the rebuild in Christchurch and its recovery.” ( See http://www.nzherald.co.nz/nz/news/article.cfm?c_id=1&objectid=10779345 ).

What is a Bipartisan approach? Wikipedia defines it as “a political situation, usually in the context of a two party system, in which opposing political parties find common ground through compromise, in theory.” So in the context of the Christchurch earthquakes this would mean that Labour would essentially leave National to its decision making process in relation to matters appertaining to the recent earthquakes and the Christchurch ‘recovery’.

On the face of it, it is not hard to understand the appeal of bipartisanship. It sounds very mature and enlightened with a suggestion of the harmonious pursuit of quick and beneficial solutions to a set of difficult circumstances. It seems an obvious choice in the case of external threat, such as war, yet there is little evidence that solutions to big internal problems are to be found through bipartisanship, and there are plenty of examples throughout history that would suggest that they are not. When it comes to ‘crisis’ events, this is particularly so.

Democracy actually depends on partisanship – strong, critical advocacy that opens public debate- forcing the parties to explain their ideas which in turn clarifies choices for voters. Partisan causes are often bold ideas and though these ideas can be divisive, they can offer citizens a genuinely new path forward.

By contrast, bipartisanship has the ability to ‘cloak corruption, obscure chasms between politicians and the people they serve’, agree to invest single individuals with absurd powers, or simply indicate that the leadership of both parties has become a closed club, (often with an agenda). In principle and in practice, a serious partisan political structure is fundamental to a healthy democracy and partisan ideas are crucial for liberty. Bipartisanship, by contrast, has enabled some of the most shameful episodes in history such as American slavery, the Iraq war, and others. I note with interest that in the USA there is also a bipartisan approach to ‘climate change’.

Yet is it not the case that a good political leader is not the individual who rises above partisan concerns, but the person who is able to clearly articulate and defend the interests of one party? Able to put forward another view point, propose other solutions – widen the choice spectrum for the affected population? People living in a democracy should get the government they choose based on clear choices. Clear choices produce better results. Decisions by the political parties to ‘demote’ political representatives who raise questions of ‘punishment for not towing the bipartisan line’ are worrying.

I understand that disaster mitigation, preparedness, response, and recovery are the end products of complex political and administrative interactions, and the results cannot be easily controlled or anticipated. But there have to be alternative solutions and those solutions should be presented by the other political voices. End bipartisan approaches in post-disaster affected cities in order to ensure real democracy in action and perhaps some assistance and answers for those in need. If we do not like bipartisan approaches and can see the danger in their subtle application, those affected must express their concerns.

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